Sunday, December 03, 2023

Door Dash: No Pre-Tip, Cold Food

In one of the more extreme cases of entitlement, DoorDash is pushing the limits. I have personally never used DoorDash, I prefer to cook my own food. If we do ever order food 99 percent of the time, we pick it up ourselves.

Apparently, we are in the minority. Since the pandemic, DoorDash has become one of the fastest growing companies in the country. That said, things will hopefully be changing for DoorDash. Since I have never used them, I can’t withhold my business, but hopefully others that have used them in the past will find another way to have their food delivered.

DoorDash, it seems, has developed an extreme case of both arrogance and entitlement. They have issued an abrupt ultimatum to their customers, actually it borders on a threat.

If any of you have used the DoorDash app recently and noticed that your delivery was delayed and that your food was cold, the mystery as to why that happened may be solved. The company has added a new pop-up that instructs the customer to leave a tip in advance, otherwise your delivery may be delayed, and your food could arrive cold.

The pop-up reads: “Orders with no tip might take longer to get delivered, … are you sure you want to continue?”

A DoorDash spokesperson told CBS MoneyWatch on Wednesday that “this reminder screen is something that we’re currently testing to help create the best possible experience for all members of our community.” adding that the company plans to analyze customer feedback. 

The company also noted that it has seen a reduction in $0 tip orders since piloting the reminder screen. Explaining that delivery drivers are independent contractors who can, “accept or reject offers based on what they view as valuable and rewarding.” While the vast majority of customers do leave a tip, offers that don’t include a tip can be seen as less desirable, this impacts our entire community, leading to longer wait times for customers, orders sitting longer at merchants, and less value for Dashers.” 

Jenn Rosenberg, a DoorDash spokesperson, stated, “Everyday, Dashers go the extra mile to help connect consumers with the best of their local communities, that’s why we encourage customers to show their appreciation by tipping.”

Test or no test, the reasoning here should infuriate everyone that has ever used the service. People are used to tipping based on performance. The mere suggestion that people need to tip before receiving anything casts a dark shadow over who is actually controlling the industry. Where is the guarantee that even if you leave a generous tip in advance, your order will be correct, on time and still hot?

Perhaps, DoorDash should consider paying their” Dashers” a descent wage, instead of placing the burden on their own customers and holding their food orders hostage.

Frankly, the entire thing is convoluted, arrogant, entitled and despicable.

It’s time to slam the door on DoorDash.